Browsing articles from "December, 2011"
Dec 14, 2011
Paul Boupha

Emilie-Claire Barlow “C’est Si Bon”

Thanks, Greygoose, for the introduction.

C’est si bon,
De partir n’importe où,
Bras dessus bras dessous,
En chantant des chansons,
C’est si bon,
De se dire des mots doux –
De petit rien du tout –
Mais qui en disent long.

En voyant notre mine ravie
Les passants dans la rue, nous envient
C’est si bon,
De guetter dans ses yeux
Un espoir merveilleux
Qui donne le frisson

C’est si bon
Ces petit’s sensations
ça vaut mieux qu’un million.
C’est tell’ment, tell’ment bon

Dec 14, 2011
Paul Boupha

New Year Resolution

Find a new job by May 2012.

No excuses. Find the strength to tolerate others before then.

Dec 7, 2011
Paul Boupha

On the right track

I stumbled upon this job description for a Copy Director today via Linkedin. To my joy, it seems like I quality for a majority of the bullet points…minus 5 years of experience and a substantially larger portfolio. Hooray for me and the sweet smell of validation.

COPY DIRECTOR – WILEN MEDIA

Job Description:
Wilen Media, a fast-paced integrated marketing agency, is seeking a Copy Director who will lead a team to work in conjunction with our creative and account teams to develop and execute innovative direct marketing solutions for a variety of Fortune 500 clients.

Our Copy Director works in a collaborative environment with colleagues to create exceptional direct
marketing ideas, write fresh and strong, results drive copy (both short- and long-form), and manage multiple projects from inception to completion. Your natural desire to take ownership of assignments will need to be balanced by patience and the flexibility to revise your work.

In addition, the best applicant will be at ease pitching to clients, willing and able to mentor junior and mid-level copywriters, and able to think both strategically and creatively. This position reports to the Creative Director.

The Copy Director at Wilen Media will:
+ Lead projects, critique work and approve final creative concepts
+ Be passionately creative, yet very disciplined
+ Have excellent interpersonal skills
+ Be a keen listener and note taker
+ Be able to work well under pressure
+ Have a curiosity about people, commerce, culture, and advertising trends and techniques
+ Set and maintain creative standards for the department and enforce accountability when standards are not met
+ Inspire creative team to constantly strive for excellence in their work.
+ Maintain and encourage a positive creative culture focused on growth.

Desired Skills & Experience
Oh, yes, spelling and grammar count. Proofreading skills will only help.

Your copy should demonstrate an ability to drive results while demonstrating a thorough understanding of structure. This position includes copywriting for direct mail and interactive
media, as well as some traditional media.

The Successful Candidate will possess:
+ A strong portfolio demonstrating creative experience and copywriting capabilities, accessible to us digitally
+ A Bachelor degree in English or related subject
+ Minimum 5 years experience in Direct Response copywriting
+ Flexibility to handle multiple tasks with a high-level of organization
+ A positive, independently-motivated, team-focused, creative attitude
+ Ability to mentor creative personnel and foster learning and excellence among team
members.

This is a full time, on site position. Please, local applicants only.

If interested and qualified, please send the following to careers@wilengroup.com: A persuasive letter of introduction. Resume/CV with salary history and requirement. At least two of your strongest Direct Response Copywriting Samples.



PAUL BOUPHA |王志明 | อัศวิน

001. hometown: las vegas, nevada
002. current: new york city, new york
003. univ. of washington: business degree 2009
004. career: senior ad exec turned copywriter