Sunday Agenda:

+ Grocery shopping
+ Brief #2 body copywriting HW
+ Send out scope of work contract
+ Cast actors for PSA
+ Backs and biceps
+ Cook dinner: croque monsieur x2
+ Watch premiere of Walking Dead + Talking Dead @ midnight
+ Read a chapter of Hey Whipple, Squeeze This before bedtime

Jam-packed day… let’s do this!!!!

Thank Northwest Style (for once)

Men living in the Northwest should take a few notes from this shoot. Bravo.
I wanna go faux hiking – you would never wear such nice things into the wilderness.

See more @ GQ.com

Schadenfreude

To not include the industry expert in on the meeting that most heavily involves him… foolish, non? I take this as a sign that I’m not part of the planning team. Good riddance actually. I hope the result of the show is influenced by the incompetence of its leaders.

Give me the power to not care and let the whole thing fall to shit. Bask in the Schadenfreude that will ensue. I will not let my networks be ruined by the fault of others. Protect yourself. Insurance takes priority.

Sno-genda Day Two

Another snowed in day. Spent the majority of yesterday working from home and cleaning the apartment. Experiencing a lack of emails because everyone else seems to be out of commission during the snow storm as well. I should take this opportunity to finish off the following projects:

Tackle any type of work emails as they roll in

I’d rather not leave my apartment to accomplish all these goals of the day, but I can’t seem to concentrate in this environment. Too many distractions. Maybe I’ll give my good friend, Shinka, another shot. Some scorching white tea sounds like it’ll hit the spot right about now.

Driver

What makes a person happy and propels them forward?

Fame? – is fickle and so tiring to maintain. You reach unspeakable highs but drop to extreme lows if you lose it. A meaningless chase.

Fortune? – is fleeting. Money can buy you a lot of things, but emotional fulfillment, I’m still not convinced.

Adventure? – is a temporary high. I sought this drug out before and took refuge in the sense of escape I got from traveling to new places. But when you return from these holidays, it’s as if you never even left at all. You’re right back where you started.

Cynical post of the day. Sorry about that. This mood stems from what I foresee in my immediate life. Certain moments are getting me more money and more notoriety. I also plan on travelling a lot in 2012. These are all fun and good in theory, although I find myself reflecting on the significance of these things in the long-run.

Happy Twenty-Twelve

Today I feel different. It’s a new day in every sense of the word.

Not just because I spent the entirety of New Year’s Eve bedridden from a hangover, well actually that probably has a lot to do with it, but I now find myself staring out the window – listening to good music – and contemplating on what’s to come.

I feel reinvigorated to try new things. I feel more complacent in my current situation and just want to take the moment by the horns and seize every opportunity for its worth.

I can’t wait to take my new writing courses at the School of Visual Communications. I can’t wait to travel more by blowing all of my credit card points. Can’t wait to take more financially responsible actions and begin investing in things that matter. I feel thrilled to know I have plans for the future regardless of whether the world ends or not.

Even if it does, I’ll take comfort in knowing that I lived the next twelve months to the fullest.

Emilie-Claire Barlow “C’est Si Bon”

Thanks, Greygoose, for the introduction.

C’est si bon,
De partir n’importe où,
Bras dessus bras dessous,
En chantant des chansons,
C’est si bon,
De se dire des mots doux –
De petit rien du tout –
Mais qui en disent long.

En voyant notre mine ravie
Les passants dans la rue, nous envient
C’est si bon,
De guetter dans ses yeux
Un espoir merveilleux
Qui donne le frisson

C’est si bon
Ces petit’s sensations
ça vaut mieux qu’un million.
C’est tell’ment, tell’ment bon

New Year Resolution

Find a new job by May 2012.

No excuses. Find the strength to tolerate others before then.

On the right track

I stumbled upon this job description for a Copy Director today via Linkedin. To my joy, it seems like I quality for a majority of the bullet points…minus 5 years of experience and a substantially larger portfolio. Hooray for me and the sweet smell of validation.

COPY DIRECTOR – WILEN MEDIA

Job Description:
Wilen Media, a fast-paced integrated marketing agency, is seeking a Copy Director who will lead a team to work in conjunction with our creative and account teams to develop and execute innovative direct marketing solutions for a variety of Fortune 500 clients.

Our Copy Director works in a collaborative environment with colleagues to create exceptional direct
marketing ideas, write fresh and strong, results drive copy (both short- and long-form), and manage multiple projects from inception to completion. Your natural desire to take ownership of assignments will need to be balanced by patience and the flexibility to revise your work.

In addition, the best applicant will be at ease pitching to clients, willing and able to mentor junior and mid-level copywriters, and able to think both strategically and creatively. This position reports to the Creative Director.

The Copy Director at Wilen Media will:
+ Lead projects, critique work and approve final creative concepts
+ Be passionately creative, yet very disciplined
+ Have excellent interpersonal skills
+ Be a keen listener and note taker
+ Be able to work well under pressure
+ Have a curiosity about people, commerce, culture, and advertising trends and techniques
+ Set and maintain creative standards for the department and enforce accountability when standards are not met
+ Inspire creative team to constantly strive for excellence in their work.
+ Maintain and encourage a positive creative culture focused on growth.

Desired Skills & Experience
Oh, yes, spelling and grammar count. Proofreading skills will only help.

Your copy should demonstrate an ability to drive results while demonstrating a thorough understanding of structure. This position includes copywriting for direct mail and interactive
media, as well as some traditional media.

The Successful Candidate will possess:
+ A strong portfolio demonstrating creative experience and copywriting capabilities, accessible to us digitally
+ A Bachelor degree in English or related subject
+ Minimum 5 years experience in Direct Response copywriting
+ Flexibility to handle multiple tasks with a high-level of organization
+ A positive, independently-motivated, team-focused, creative attitude
+ Ability to mentor creative personnel and foster learning and excellence among team
members.

This is a full time, on site position. Please, local applicants only.

If interested and qualified, please send the following to careers@wilengroup.com: A persuasive letter of introduction. Resume/CV with salary history and requirement. At least two of your strongest Direct Response Copywriting Samples.

GQ Spring Milan

I miss those warm days already…