Agency – VMLY&R
Role – Senior Copywriter
Client – U.S. Census Bureau
AWARDED:
Effie Awards (Government & Public Service) – Gold
Polish & Arabic
![](https://paulboupha.com/wp-content/uploads/2020/01/census_print_00_divider-1024x729.png)
Radio
7 partner agencies. 13 different languages. 1,000+ executions. Our team led it all.
![](https://paulboupha.com/wp-content/uploads/2020/01/01082020_census_MC_reel-1024x368.png)
![](https://paulboupha.com/wp-content/uploads/2020/01/fc2e18f9-92a3-4d9d-bfe0-af1429f65e25_rw_1200-1024x576.jpg)
The Decennial Census has happened once every 10 years since the founding of the United States. In other words, it’s a pretty big f**king deal.
That’s why we couldn’t pass on the opportunity to work on a full, 360-campaign where we could inject our strong desire for inclusivity—especially during a very divided and tumultuous time in our country’s history.
Agency – VMLY&R
Role – Senior Copywriter
Client – U.S. Census Bureau
AWARDED:
Effie Awards (Government & Public Service) – Gold